THE CASE

The California-based company announced a surprise press conference tomorrow for the 19 Italian. Explain its position on the problems of reception of his latest gem. It does not exclude the withdrawal operation would cost $ 1.5 billion

LONDON - It will be a hot Friday for Apple. The computer giant's Cupertino, a few weeks dealing with the problems of antenna reception of its latest jewel, the iPhone 4, which could take a sensational class action, decided to come out. Tomorrow at 10 hours in California, the 19 in Italy, held a press conference on the case by surprise. One hypothesis is that of a giant recall operation whose cost was estimated at 1.5 billion dollars.

Just the rumors of a possible withdrawal - after the failure of the iPhone 4 by Consumer Reports - have affected not just the title of Apple stock. Despite what analysts say is unlikely a warning from the company founded by Steve Jobs. Operation that, as mentioned, would be very expensive. According to Sanford Bernstein - agency reported Bloomberg - Apple could solve the problem at its outlets at a cost to society of $ 75 a phone.

Apple has refused to provide advances on the contents of the meeting with journalists of tomorrow. The problems with the operation of the antenna iPhone4 occurred immediately after the launch on 24 June: poor signal or inadmissible and Fall of the line during the conversations were the most common trouble. The protests of the buyers have been taken the way of the web, with videos on Youtube to explain the malfunction.

On the iPad, the tablet first launched the latest version of its smartphone, things are going much better. The second generation of iPad could arrive before the end of the year and focus on smaller tablet dedicated to the market of electronic books can be read on Digitimes, Taiwanese online newspaper specializing in technology, citing industry sources inside the component manufacturers for electronic products. The house of Cupertino, writes the website, has made new orders for the iPad at some Taiwanese suppliers, orders that include 9.7-inch screens (the ones used on the tablet now) but also from 5.6 to 7 inches. Deliveries are expected in the fourth quarter of 2010 and early 2011. According to the sources cited, the new "mini iPad" 5.6-inch and 7 would be designed mainly for reading-book, with the current 9.7-inch model, which instead is mainly a multimedia entertainment.